Hey, would you look at that: A pillarless four-door sedan from DeSoto in 1933. While the Foursome never made it to production, it’s definitely worth checking out. Continue reading
Tag Archives: Chrysler Corporation
Good Taste is Never Extreme: 1959 Plymouth
Plymouth came to market in 1959 with an advertising slogan that, considering the over-the-top styling, might cause many to scratch their heads today. Continue reading
The Forward Look Goes Finless: 1961 Plymouth
In 1961, Plymouth offered its first new model in six years without tailfins. While it wasn’t a great success in the showrooms, the lack of fins probably wasn’t a factor. Continue reading
Turbine Swan Song: The 1977 Chrysler LeBaron Turbine Concept
The 1977 LeBaron Turbine was the product of nearly 25 years of Chrysler research on gas turbine engines. But ultimately, the program reached a dead end. Continue reading
1933: DeSoto Wins a Promotion
For 1933, the Chrysler Corporation moved the DeSoto brand up the price ladder from just above Plymouth to second, just below Chrysler. The automaker had a plan. Continue reading
The Silver Anniversary 1949 Chryslers
In 1949, the Chrysler brand celebrated its 25th anniversary with its first new postwar cars, carefully engineered for the conservative upscale buyer. Continue reading
On the Move: Plymouth for 1963
After a few years of stumbles, Plymouth was back on track in 1963 with improved styling and a new emphasis on racing and performance. Continue reading