The story at Dodge for 1958 was not so much one of success but more like survival. Here’s how the brand rode out the storm. Continue reading
Tag Archives: Chrysler Corporation
Heterodoxy: the 1971 Plymouth Satellite Coupe
The Plymouth Satellite didn’t look like any other mid-sized coupe from the Motor City in 1971. And more than half a century later, it still stands apart. Continue reading
Adding Lightness: Chrysler’s Aluminum Slant 6, 1961-63
From 1961 through 1963, Chrysler tried an aluminum-block version of the Slant 6, but we can’t exactly call it an experiment as more than 50,000 were produced. Continue reading
The Most Exciting Car in the World Today: 1957 DeSoto
When the DeSoto rolled out with bold new Forward Look styling for 1957, the ad writers were fired up enough to call it “the most exciting new car in the world today.” Continue reading
Leader of the Dodge Rebellion: The 1966 Charger
With a gap here and there, there’s been a Charger in the Dodge product line for 60 years and counting. Here’s where it all began back in 1966. Continue reading
The 100 Million Dollar Look: Chrysler for 1955
At the Chrysler Corporation, the Chrysler division’s take on the sensational new Forward Look styling theme was called “The 100 Million Dollar Look.” Continue reading
The Low-Priced Beauty With the Luxury Ride: 1940 Plymouth
With a complete redesign at Plymouth for 1940, there was a new emphasis on style, interior room, and ride comfort. Continue reading