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Tag Archives: William C. Durant

The Car That Put Chevrolet On the Map: The 1916-22 Series 490

Posted on August 20, 2024 by MCG

The Series 490 instigated the century-long battle between Ford and Chevrolet for sales supremacy in the low-priced field.  Continue reading →

Posted in Auto History | Tagged Chevrolet, Chevrolet Series 490, General Motors, William C. Durant

The Giant 1916 Auto Merger That Never Happened

Posted on August 7, 2023 by MCG

In June of 1916, William C. Durant, John North Willys, and associates attempted to create a gigantic auto conglomerate, but the deal fell apart as quickly as it was assembled. Continue reading →

Posted in Auto History | Tagged Chalmers Motor Car Co., Hudson Motor Car Co., John North Willys, William C. Durant, Willys-Overland

GM’s Most Obscure Make: The 1920-21 Sheridan

Posted on July 17, 2023 by MCG

In May of 1920, General Motors announced the launch of an ambitious new car division, but the plan quickly fell apart. Continue reading →

Posted in Auto History | Tagged Eddie Rickenbacker, General Motors, Sheridan, William C. Durant

Mac’s Motor City Garage

Here’s your source for industry news and gossip, automotive history, technology, racing, shop talk, hot rods, and collector car news.  All materials copyright, all rights reserved. Contact us at: mcg@macsmotorcitygarage.com

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