The 1961 Dodge Flitewing was intended to guide future exterior designs at the Chrysler Corporation, but plans can change. Continue reading
Tag Archives: Virgil Exner
Unlikely Influencer: The 1958 Imperial d’Elegance
While the overall look of the 1958 Imperial d’Elegance was never duplicated, a number of its styling elements would later appear on Chrysler production cars. Continue reading
Video: The Daring New, Dazzling New 1955 Dodge
Dodge recorded a banner year in 1955 as sales jumped 78 percent, largely thanks to Virgil Exner’s exciting Forward Look styling theme. Continue reading
Star of the Forward Look: 1958 Plymouth
For 1958 the tagline at Plymouth was “The Star of the Forward Look,” and for once this was no idle ad agency boast. Continue reading
Suddenly it’s 1960: Plymouth for 1957
The Chrysler Corporation rattled the foundations of the auto industry in 1957, while also creating one of the more memorable slogans of the car biz: “Suddenly, it’s 1960.” Continue reading
First By Far With a Postwar Car: Studebaker for 1947
To car-hungry American motorists, the radically styled 1947 Studebaker must have looked like the future on four wheels. Continue reading
King of the Tailfin: Virgil Exner’s Project 613
Chrysler styling chief Virgil Exner rocked the Motor City to its core with the Chrysler Forward Look line for 1957. But behind the scenes, he had even bigger ideas. Continue reading