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Tag Archives: Suddenly It’s 1960

Suddenly it’s 1960: Plymouth for 1957

Posted on December 3, 2020 by MCG

The Chrysler Corporation rattled the foundations of the auto industry in 1957, while also creating one of the more memorable slogans of the car biz: “Suddenly, it’s 1960.” Continue reading →

Posted in Auto History | Tagged 1957 Plymouth, Chrysler Corporation, Chuck Jordan, Suddenly It's 1960, Virgil Exner

Video: Selling the 1957 Plymouth

Posted on December 10, 2019 by MCG

Plymouth had a new selling story for 1957, with Forward Look styling, torsion-bar front suspension, and a catchy slogan: “Suddenly, it’s 1960!” Continue reading →

Posted in Auto History | Tagged Chrysler Corporation, Chrysler Forward Look, Plymouth, Suddenly It's 1960

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