General Motors attempted to correct the trajectory of the failing Oldsmobile division with the premium Aurora, but things didn’t work out. Continue reading
Tag Archives: General Motors
Blue Sky: GM’s Experimental 1969 Open-Air Hardtop
In 1969, the General Motors styling staff experimented with a targa-style hardtop called the Aero Coupe II. Continue reading
GM’s Fabulous Rail Failure: the 1956 Aerotrain
Despite its sensational jet-age styling, the General Motors Aerotrain was a spectacular flop. Here’s the how and why. Continue reading
New Day at Chevrolet: the 1937 Master and Master De Luxe
For 1937, Chevrolet received its first major redesign since 1929 with an all-new engine, chassis, and body, and the result was a far more modern car. Continue reading
Elegance, Aerodynamics, and Effciency: The 1981 Pontiac Grand Prix
See the newly restyled 1981 Grand Prix in detail in this original dealer film. Continue reading
Video: GM Introduces the Full-Sized 1974 Colonnade Coupes
General Motors rarely employs corporate-wide marketing, but it made an exception to intoduce the 1974 full-sized Colonnade Coupes. Continue reading
Video: The 1980 Chevy Impala and Caprice are Right for the ’80s
For their first major makeovers since 1977, in 1980 Chevrolet repackaged the Impala and Caprice and declared them “right for the ’80s.” Continue reading