The personal luxury segment ruled the Motor City sales charts in the early ’80s. Here’s Dodge’s entry in the highly competitive category: the 1980-1983 Mirada. Continue reading
Tag Archives: Dodge
The Origin of the Dodge Ram
Ever wonder how the Dodge brand acquired the Ram mascot? Now that’s an interesting story, and here it is. Continue reading
Video: Chrysler Presents the Forward Look for 1957
For 1957, the Chrysler Corporation shook the Motor City to its roots with the lowest, sleekest styling and the boldest tailfins in the industry. See the automaker proudly strutting its stuff here. Continue reading
Auction Watch: Dick Landy’s ’65 Dodge Altered-Wheelbase Match Racer
In 1965, Chrysler set the drag racing world on its ear with a handful of radically modified, hemi-powered hardtops. One remaining example, Dick Landy’s ’65 Coronet, is headed to the Mecum auction block in January. Continue reading
Sixties Showboat: The Fabulous 1968 Dodge Charger III
Easily one of the most radical factory show cars of the 1960s, the Dodge Charger III has made a lasting impression throughout the automotive world. Here’s a closer look at Chrysler’s famed wild thing. Continue reading
Video: Selling the 1955 Dodge
With an all-new style and attitude, sales shot straight through the roof for Dodge in 1955. Here’s an entertaining television sales pitch for the Dodge with the Hundred Million Dollar Look. Continue reading
Video: The Sheriff of Dodge Country, 1970
With the tagline, “You in a heap of trouble, boy,” Dodge created a memorable character to pitch the 1970 Challenger on television: Sheriff J.W. Higgins. Here’s the story of Sheriff Joe and the commercial where it all began. Continue reading