In 1937-39, the Chrysler Corporation recruited America’s greatest celebrities to market the DeSoto line. Continue reading
Tag Archives: Chrysler
Video: 1934 Chrysler Airflow Shatters the Record Books at Bonneville
In this 1934 Chrysler PR reel, famed Indy car driver Harry Haartz pilots a new Imperial Airflow coupe to a slew of speed and distance records at Bonneville. Continue reading
Video: 1956 DeSoto Adventurer Paces the Pikes Peak Hill Climb
This rare 1956 newsreel features two great moments: the brand new ’56 DeSoto Adventurer pacing the action at Pikes Peak, and a very young Bobby Unser claiming his first victory on the mountain. Continue reading
Video: Chrysler Presents the Forward Look for 1957
For 1957, the Chrysler Corporation shook the Motor City to its roots with the lowest, sleekest styling and the boldest tailfins in the industry. See the automaker proudly strutting its stuff here. Continue reading
The Dream Car at the Bottom of the Atlantic: 1956 Chrysler Norseman
Despite its sleek and dramatic styling, this Chrysler show car is remembered mainly for its sad fate: For decades now, it has been sleeping at the bottom of the Atlantic. Here’s the unfortunate story of the 1956 Norseman. Continue reading
Video: Road-Testing the 1963 Chrysler Turbine Ghia
Here’s a rare factory promotional film from 1963 showing the stunning Chrysler Turbine Ghia in action at the company’s Chelsea Proving Grounds in Michigan. Continue reading
Video: An Introduction to Chrysler Fluid Drive
Chrysler’s Fluid Drive was an important step in the evolution of the automatic transmission. Here’s how Chrysler marketed the innovation and a quick, clear look at how it works. Continue reading