Let’s join Mr. DeSoto himself, Groucho Marx, as he presents an exciting new feature for 1952: power steering. Continue reading
Tag Archives: Chrysler Corporation
Star of the Forward Look: 1958 Plymouth
For 1958 the tagline at Plymouth was “The Star of the Forward Look,” and for once this was no idle ad agency boast. Continue reading
Elegance in Action: The Dependable Dodge for 1954
Here’s the complete rundown on the Dependable Dodge line for 1954. Continue reading
Video: Selling the 1975 Chryslers
Meet the Chrysler lineup for 1975, including the luxury-sized New Yorker Brougham, the flagship Imperial, and the brand’s popular new personal-luxury coupe, the Cordoba. Continue reading
Styled for Tomorrow: The 1955 DeSoto
For 1955, the DeSoto line at Chrysler Coporation recieved its boldest styling update in years. The new DeSotos were “Styled for Tomorrow,” the ad guys declared. Continue reading
Chrysler’s Smallest Hemi: The 1953-57 Dodge Red Ram V8
With only 241 cubic inches, the Dodge Red Ram was the Chrysler Corporation’s smallest U.S. hemi V8 in the 1950s, but it was an able performer in its own right. Continue reading
Suddenly it’s 1960: Plymouth for 1957
The Chrysler Corporation rattled the foundations of the auto industry in 1957, while also creating one of the more memorable slogans of the car biz: “Suddenly, it’s 1960.” Continue reading