For 1963, Studebaker brought some new features and new messaging to its distinctive Lark model line. Here’s the lowdown from South Bend. Continue reading
Tag Archives: Studebaker
The Birth of the Studebaker Hawks
In 1956, Studebaker introduced the Hawk line—a stylish flock of coupes and hardtops that made the automaker’s final years more memorable. Here’s a look at the four original Hawk models that launched the series. Continue reading
Dream Car for Cheapskates: The 1957 Studebaker Scotsman
In 1957, Studebaker managed to offer the lowest-priced car in America by cutting the standard equipment to the bone—even the hubcaps were painted. Here’s the unlikely tale of the Champion Scotsman. Continue reading
Video: The Big New Studebaker for 1956
“The only car in the low-priced field that’s really, really new,” boasted Studebaker for 1956. Here’s the pitch on the Big New Studebaker straight from the South Bend automaker. Continue reading
Video: Presenting the 1955 Studebakers
Here’s the story on the Studebaker line for 1955—the autos Car Life magazine called “the safest cars on the road.” Continue reading
Video: Torture-Testing the 1964 Studebakers
Here’s a rare look inside the Studebaker Proving Grounds in South Bend, Indiana, as the 1964 models are put through their paces. Continue reading
Video: Introducing the 1963 Studebaker Standard
Midway through the 1963 model year, Studebaker launched a new series called the Standard, offering a shorter list of features and a rock-bottom sticker price. Here’s John Cameron Swayze with the lowdown. Continue reading