American Motors’ Red Carpet Ride was the theme for the AMC Ambassador marketing campaign in 1967. Continue reading
Tag Archives: Roy Chapin Jr.
The Now Cars: Marketing the 1967 American Motors Line
Model year 1967 was a turning point for American Motors, with complete overhauls to both the automaker’s products and image. Here’s the story, including an original AMC commercial spot featuring the Now Cars for ’67. Continue reading