The Wide Track era at Pontiac began in 1959. And naturally, there’s quite a story behind it. Continue reading
Tag Archives: Pete Estes
The Rebirth of a Brand: 1957 at Pontiac
Starting In 1957, GM’s Pontiac division was transformed from supplier of grandma cars into the Motor City’s hottest youth and performance brand. Continue reading
Pontiac for 1962: America’s Sweetheart
In 1962, Pontiac pulled off the seemingly impossible: GM’s youth and performance brand took over the number three spot in U.S. sales, trailing only Ford and Chevrolet. Continue reading