The entire Mercury lineup was moved down market in 1961, almost directly into Ford territory. Let’s look at the strategy and offerings. Continue reading
Downwardly Mobile: Mercury for 1961
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Tag Archives: Mercury Meteor
Mercury’s Short-Lived Intermediate: The 1962-63 Meteor
Here’s an obscure, nearly forgotten chapter in Mercury lore: the mid-size 1962-63 Meteor, an upscale version of the Ford Fairlane. Continue reading
Ford’s Canadian Cousins: Meteor and Monarch
Half-Ford and half-Mercury, these unusual products filled the gaps in Ford Motor Company’s thin Canadian dealer network. Here are the whys and hows of the Meteor and Monarch. Continue reading