Get the whole story on the Pontiac line for 1941 in this entertaining General Motors film.

There’s plenty of show-biz sparkle in this wonderful little Pontiac film from 1941. First of all, it’s in color, which was rare in those days even for mighty General Motors. And check out the neat special effect: a specially constructed show car with hinged front body section to show off the passenger cabin and engine compartment. A sharp young man with a conductor’s baton leads the presentation, backed up by three lovely female models who deliver their lines with precision, if not conviction. The pitch is beyond  corny by 21st century standards, and that’s why we enjoy it so much.

Pontiac had a lot to talk about for 1941, with a kitchen-sink product line based on GM’s A-Body, B-Body, and C-Body platforms, and all of them offered with the buyer’s choice of either the six-cylinder (222.7 CID, 90 hp) or straight-eight (248.9 CID, 103 hp) powerplant. Both engines were extremely conventional L-head designs, though the straight eight featured a two-barrel Carter downdraft carburetor with an automatic choke. But in this presentation all the technical stuff is glossed over to focus on comfort and style. Take note of the ladies’ outfits, made from luxurious Pontiac upholstery fabrics. Video below.