Here’s a quick-moving Chevrolet clip from 1960 that showcases the automaker’s manufacturing process—and illustrates the challenges in building America’s most popular cars. Continue reading
Tag Archives: Chevrolet
Video: Marketing the 1968 Chevrolet Impala
How do you market America’s best-selling car? With firm, quiet confidence, as shown in this spot for the 1968 Impala Sport Coupe, Chevy’s style-setting fastback two-door. Continue reading
Video: Introducing the 1957 Chevrolet Bel Air
The legend starts here. See the ’57 Chevrolet Bel Air in all its tail-finned glory in this original two-minute color commercial. Continue reading
Video: How a 1937-Style Carburetor Works
We never get tired of sharing good, solid technical info, especially when there’s an interesting historical angle. Check out this 1937 Chevrolet factory film on the basics of carburetors. Continue reading
Video: Presenting the 1966 Corvair
Wounded but still standing, Corvair soldiered on in 1966 with beautiful Italianate styling and a cheerful advertising campaign. Here’s the messaging from Chevrolet for ’66. Continue reading
Video: Engineering the 1957 Corvette SS
Here’s a rare film from 1957 showing the step-by-step construction of the Corvette SS prototype at the General Motors Technical Center in Warren, Michigan. Continue reading
Auction Watch: A Rare Pair of ZL1 Camaros
With only 69 units produced, the 1969 Camaro ZL1 is a rare sight on the auction scene. But at the Mecum Kissimee Auction on January 5-14, a matching pair will cross the block as a single lot. Here’s the backstory on these two special Camaros. Continue reading